North Bay NEXT 2025 - Confirmed Speaker

John Mills

Co-Founder & CEO, Watch Duty

John has changed the way we live with fire through his 501c3 non-profit organization Watch Duty. John spent many years in Silicon Valley focusing on underserved markets that had been overlooked by technologists. In 2012 he founded Zenput as CTO, focused on retail food services operations which was acquired in 2022.

After living in San Francisco for 16 years, he moved off-the-grid to Sonoma County in 2020 where he was faced with the terrifying reality of life in the wildlands without the information needed to make informed decisions.  Having developed software for over 30 years beginning at age 8, John found himself with a life or death problem he had to solve not only for himself, but for his community.

He spent more than a year understanding the problems and then together, with his team, created Watch Duty in just 80 days. Today Watch Duty has a team of over 200 active and retired wildland firefighters, dispatchers, first responders, and reporters supporting millions of citizens and first responders who rely on the Watch Duty App across the American West to stay safe.